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Once, while trying to solicit some business, a Copywriter/Creative Director looked at my portfolio and said, "You're not a poet." While I understood his meaning, I've always tried to emphasize performance over poetry in my work. (Plus, you rarely see Maya Angelou schlepping Hefty Trash Bags.) Thus, "You're not a poet" became both a badge of honor and a rallying cry. So, what follows are random thoughts on advertising, alarming alliteration, a plethora of punditry, and absolutely no poetry!

He's Not A Poet

The 2014 Super Bowl Ads

Welcome to the 2014 Super Bowl Ad Awards For The Non-Poetic! Super Bowl XLVIII is done, the Seattle Seahawksare the Super Bowl champions, Joe Namath’s coat is aggressively humping his leg before curling up to sleep at the foot of his bed, and it’s time to reveal our judging ... Read More

AC/DC And The ABCs of Ad

When I was in high school, it seemed like every afternoon as I drove home, one of the two rock radio stations in town would play AC/DC‘s Highway To Hell. While never much of an AC/DC fan, the juxtaposition of the song coming on the radio as I made my way home from a day in ... Read More