Ph Communications

Oklahoma City Copywriting, Design, Creative and More

How Cool Do You Want To Be?

Special Tour de France As Advertising Metaphor Bonus Content!! Behold one Mario Cipollini, known as the Lion King and one of the most dominant sprinters in professional cycling in the 90’s (and not to be confused with Mario Cipollina the former bassist for Huey...

Keep Your Marketing Momentum Going

As I write this, the 2012 edition of the Tour de France is entering the final week of its three week circle around France. That means it’s time for my annual non-poetic rambling on the Tour as advertising/marketing metaphor (though I know most of you have them...

Gas ‘Em Up And Go!

Warning: The following post contains “soul-baring” content. Note that I usually don’t post that kind of stuff because: a) I’m a guy b) I’ve worked in advertising for 25 years and have become cynical and jaded (though, in all honesty, how...

It’s A Race To The Finish

As this year’s edition of the Tour de France is entering its final week, it’s time for my annual non-poetic rambling on the Tour as marketing metaphor (though I know most of you have them committed to memory and posted on your refrigerator, if you want to...

Of Bikes And Butt Advertising

If you’ve looked around He’s Not A Poet, you may have noticed me occasionally waxing non-poetic on bicycling and pro bike racing. And now that the 2010 Tour de France is almost upon us, it’s time for my annual post on what pro cycling can teach us...