by admin | Oct 28, 2016 | Pale Hose Blog
Recently, I saw a story detailing the success of MasterCard’s branding update. While this type of self-congratulatory “news” is nothing new in ad industry publications, what caught my eye was the photo that accompanied the story, which showed a...
by admin | Jul 19, 2016 | Pale Hose Blog
Welcome to the 2016 installment of What The Tour de France Can Teach You About Advertising. As regular readers of this space know, this is my annual post using the Tour de France, professional bicycling’s greatest race, as a metaphor for how you can improve your...
by admin | Feb 8, 2016 | Pale Hose Blog
Welcome to the 2016 Super Bowl Ad Awards For The Non-Poetic! Super Bowl 50 is done, the Denver Broncos are this season’s Super Bowl champions, Peyton Manning managed to survive to endorse even more products and it’s now time to reveal our judging...
by admin | Jan 13, 2016 | Pale Hose Blog
I’m currently watching a company on its way out of business. The writing has been on the wall for awhile, it’s not pretty, and the worst part is, it was completely avoidable. Since the errors this business made along the way are too numerous to mention,...
by admin | Jul 24, 2015 | Pale Hose Blog
Welcome to the 2015 edition of What The Tour de France Can Teach You About Advertising. I’ve had difficulty keeping up with this year’s Tour as well as I have in years past and hence, I’m a bit late with this post. And, if you want to get all caught...
by admin | Feb 1, 2015 | Pale Hose Blog
Welcome to the 2015 Super Bowl Ad Awards For The Non-Poetic! Super Bowl XLIX is done, the New England Patriots are the Super Bowl champions, Pete Carroll has seven months to focus on his 9/11 Truths and it’s time to reveal our judging panel’s (me...