Ph Communications

Oklahoma City Copywriting, Design, Creative and More

He's Not A Poet

The Connection Between The Tour de France And Your Advertising Plan

Welcome to the 2018 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling's greatest race and marketing machine, as a metaphor for how you can improve your company's advertising....

Email Marketing Tips Everyone Can Use

One of my favorite movies is the 1985 film Fletch, starring Chevy Chase as wise-cracking investigative newspaper reporter Irwin M. Fletcher. Though it's 33 years old, there's one line that resonates with me to this day in my daily work. As Fletch's investigation into...

The 2018 Super Bowl Advertising Awards For The Non-Poetic

Welcome to the 2018 Super Bowl Ad Awards For The Non-Poetic! Super Bowl LII is done, the Eagles are Super Bowl champions, the City of Brotherly Love is alive with, umm, celebration, and it's time to reveal our judging panel's (me and Office Dog) favorites from this...

What The Post (And Ben Bradlee) Can Teach You About Content Marketing

Though he passed away in 2014, former Washington Post Executive Editor Ben Bradlee is suddenly very popular again. He's currently being portrayed by Tom Hanks in a new historical drama called The Post, and he was also featured in an HBO documentary, titled The...

Is Your Advertising Keeping You Ahead Of The Pack?

Welcome to the 2017 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling's greatest race, as a metaphor for how you can improve your company's advertising. (You can get caught...

The 2017 Super Bowl Ad Awards For The Non-Poetic

Welcome to the 2017 Super Bowl Ad Awards For The Non-Poetic! Super Bowl LI is done, the Patriots are again Super Bowl champions, Tom Brady has added a new layer of bland to his legend and it's now time to reveal our judging panel's (me and Office Dog) favorites from...

Don’t Believe The Hype; Storytelling Is Not Dead

Recently, I saw a story detailing the success of MasterCard's branding update. While this type of self-congratulatory "news" is nothing new in ad industry publications, what caught my eye was the photo that accompanied the story, which showed a Mastercard...

Don’t Make It Up As You Go Along

Welcome to the 2016 installment of What The Tour de France Can Teach You About Advertising. As regular readers of this space know, this is my annual post using the Tour de France, professional bicycling's greatest race, as a metaphor for how you can improve your...

The 2016 Super Bowl Ad Awards For The Non-Poetic

Welcome to the 2016 Super Bowl Ad Awards For The Non-Poetic! Super Bowl 50 is done, the Denver Broncos are this season's Super Bowl champions, Peyton Manning managed to survive to endorse even more products and it's now time to reveal our judging panel's (me...