by admin | Jul 20, 2018 | Pale Hose Blog
Welcome to the 2018 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race and marketing machine, as a metaphor for how you can improve your company’s...
by admin | Jul 19, 2017 | Pale Hose Blog
Welcome to the 2017 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race, as a metaphor for how you can improve your company’s advertising. (You can...
by admin | Feb 6, 2017 | Pale Hose Blog
Welcome to the 2017 Super Bowl Ad Awards For The Non-Poetic! Super Bowl LI is done, the Patriots are again Super Bowl champions, Tom Brady has added a new layer of bland to his legend and it’s now time to reveal our judging panel’s (me and Office Dog)...
by admin | Oct 28, 2016 | Pale Hose Blog
Recently, I saw a story detailing the success of MasterCard’s branding update. While this type of self-congratulatory “news” is nothing new in ad industry publications, what caught my eye was the photo that accompanied the story, which showed a...
by admin | Jul 19, 2016 | Pale Hose Blog
Welcome to the 2016 installment of What The Tour de France Can Teach You About Advertising. As regular readers of this space know, this is my annual post using the Tour de France, professional bicycling’s greatest race, as a metaphor for how you can improve your...
