by admin | Jul 20, 2022 | Pale Hose Blog
Welcome to the 2022 edition of What The Tour de France Can Teach You About Advertising. This is my annual post where I use professional bicycling’s Tour de France to illustrate ways to improve your advertising. You can catch up on previous entries here....
by Bill Wasinger | Feb 14, 2022 | Pale Hose Blog
Welcome to the 2022 Super Bowl Ad Awards For The Non-Poetic! Super Bowl LVI is history and the Rams are Super Bowl champions! And it’s time to reveal our judging panel’s (me and Office Dog) top honors for this year’s Super Bowl ads. Note that,...
by admin | Jul 20, 2018 | Pale Hose Blog
Welcome to the 2018 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race and marketing machine, as a metaphor for how you can improve your company’s...
by admin | Sep 24, 2013 | Pale Hose Blog
When I was in high school, it seemed like every afternoon as I drove home, one of the two rock radio stations in town would play AC/DC’s Highway To Hell. While never much of an AC/DC fan, the juxtaposition of the song coming on the radio as I made my way home...
by admin | Dec 31, 2012 | Pale Hose Blog
As the calendar kicks over to 2013, like most people, I’m inclined to take a look back at the previous 365 days. And, as I reflected on some of the advice, rants, and general non-poetry I’ve troweled out over the last year, I was again deeply grateful for...
