by admin | Sep 2, 2020 | Pale Hose Blog
Welcome to What The Tour de France Can Teach You About Advertising, 2020 COVID-19 edition. This is my annual post where I use professional bicycling’s Tour de France as a vehicle to help improve your advertising. You can catch up on previous entries here....
by admin | Jul 20, 2018 | Pale Hose Blog
Welcome to the 2018 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race and marketing machine, as a metaphor for how you can improve your company’s...
