by admin | Jul 2, 2021 | Pale Hose Blog
Welcome to 2021 edition of What The Tour de France Can Teach You About Advertising. This is my annual post where I use professional bicycling’s Tour de France to illustrate ways to improve your advertising. You can catch up on previous entries here. Last year, I...
by admin | Sep 2, 2020 | Pale Hose Blog
Welcome to What The Tour de France Can Teach You About Advertising, 2020 COVID-19 edition. This is my annual post where I use professional bicycling’s Tour de France as a vehicle to help improve your advertising. You can catch up on previous entries here....
by admin | Jul 16, 2019 | Pale Hose Blog
Welcome to the 2019 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race and marketing machine, as a metaphor for improving your advertising. (You can get...
by admin | Jul 20, 2018 | Pale Hose Blog
Welcome to the 2018 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race and marketing machine, as a metaphor for how you can improve your company’s...
by admin | Jan 4, 2012 | Pale Hose Blog
If you’ve seen The Big Lebowski, you’re likely well-versed in the Coen brothers’ tale of Jeffrey “The Dude” Lebowski, his rug, a case of mistaken identity, kidnapping, embezzlement, White Russians, bowling, and what have you. Oh, and some...