by admin | Jul 2, 2021 | Pale Hose Blog
Welcome to 2021 edition of What The Tour de France Can Teach You About Advertising. This is my annual post where I use professional bicycling’s Tour de France to illustrate ways to improve your advertising. You can catch up on previous entries here. Last year, I...
by admin | Sep 2, 2020 | Pale Hose Blog
Welcome to What The Tour de France Can Teach You About Advertising, 2020 COVID-19 edition. This is my annual post where I use professional bicycling’s Tour de France as a vehicle to help improve your advertising. You can catch up on previous entries here....
by admin | Dec 10, 2019 | Pale Hose Blog
Your brand is the secret sauce of your business. Read on to see how defining your brand can ultimately define your business. Recently, a new business closed in Oklahoma City. While that happens every day all across the world, this business was unique in both what it...
by admin | Feb 4, 2019 | Pale Hose Blog
Welcome to the 2019 Super Bowl Ad Awards For The Non-Poetic! Super Bowl LIII is history, the Patriots are once again Super Bowl champions, America is throughly sick of Tom Brady, and it’s time to reveal our judging panel’s (me and Office Dog) favorites...
by admin | Jan 13, 2016 | Pale Hose Blog
I’m currently watching a company on its way out of business. The writing has been on the wall for awhile, it’s not pretty, and the worst part is, it was completely avoidable. Since the errors this business made along the way are too numerous to mention,...