by admin | Jul 2, 2021 | Pale Hose Blog
Welcome to 2021 edition of What The Tour de France Can Teach You About Advertising. This is my annual post where I use professional bicycling’s Tour de France to illustrate ways to improve your advertising. You can catch up on previous entries here. Last year, I...
by admin | Sep 2, 2020 | Pale Hose Blog
Welcome to What The Tour de France Can Teach You About Advertising, 2020 COVID-19 edition. This is my annual post where I use professional bicycling’s Tour de France as a vehicle to help improve your advertising. You can catch up on previous entries here....
by admin | Jul 16, 2019 | Pale Hose Blog
Welcome to the 2019 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race and marketing machine, as a metaphor for improving your advertising. (You can get...
by admin | Jul 19, 2017 | Pale Hose Blog
Welcome to the 2017 installment of What The Tour de France Can Teach You About Advertising. This is my annual post using the Tour de France, professional bicycling’s greatest race, as a metaphor for how you can improve your company’s advertising. (You can...
by admin | Jul 19, 2016 | Pale Hose Blog
Welcome to the 2016 installment of What The Tour de France Can Teach You About Advertising. As regular readers of this space know, this is my annual post using the Tour de France, professional bicycling’s greatest race, as a metaphor for how you can improve your...